Published On: Thu, May 10th, 2018

Oculus Research is now a ‘Facebook Reality Lab’

Oculus Research is removing a new name. As a AR/VR-focused investigate organisation grows some-more instrumental to a destiny of Facebook during large, a organisation will now be called Facebook Reality Labs. The proclamation was done by Oculus Chief Scientist Michael Abrash in a post on his personal Facebook page.

It’s usually a name change, though a proclamation outlines a serve entrenching inside a Facebook org of AR/VR initiatives once cramped to Oculus.

Oculus Research doesn’t usually work on new forms of VR hardware, a lot of a group’s investigate also touches on foundational AR/VR program and environment-tracking tech. With Facebook’s AR Camera Effects tech now integrated opposite Facebook, Instagram and Messenger, maybe this name change signifies that a technologies being grown are no longer usually descending into Oculus’s reach and Facebook wants to make that some-more clear.

In further to a Camera team, it’s transparent from announcements during F8 that Facebook is also drumming a lot of new investigate to strengthen a work on avatars inside a Spaces practical existence app.

Oculus has been flourishing closer to Facebook organizationally given a care shakeup in late 2016 saw then-CEO Brendan Iribe step down to lead a PC-focused VR division, with Hugo Barra after being hired as VP of VR during Facebook inside Zuckerberg’s middle circle. Ads exec Andrew Bosworth became a VP of AR/VR in Aug and is now heading a company’s consumer hardware efforts being worked during inside a Building 8 group.

“This new name (Facebook Reality Labs) is contemplative of a new purpose the investigate and growth organisation plays not usually during Oculus, though also opposite Facebook’s AR/VR organization, that includes Building 8, Camera, and Social VR,” an Oculus orator told TechCrunch.

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