More thoughts on growing podcasts
We’ve many-sided many of a world’s best expansion marketers into one community. Twice a month, we ask them to share their many effective expansion tactics, and we accumulate them into this Growth Report.
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More thoughts on growing podcasts
Insights from Harry Morton of Lower Street.
Podcast expansion is all about relationships. To boost your listenership, consider partnering with:
- Other podcasters. Do an part barter where we play an part of your uncover on theirs, and clamp versa. Make certain a dual podcasts share likewise disposed audiences.
- Curators. Every podcast aggregator has someone responsible for curating their featured content. Look them adult on LinkedIn. Reach out around email. Be their friend. Send them usually your best stuff.
- Subscribers. You rise in Apple’s podcast charts (which account for 60% of podcast listenership) by carrying a subscriber expansion emanate in a concentrated period of time (24-48 hours). So, when we recover an episode, immediately run your assembly promotions aggressively and all during once.