Published On: Mon, Feb 24th, 2020

Microsoft launches 100X100X100 module to assistance Indian B2B SaaS startups

As Indian startups start to make inroads in a universe of SaaS, Microsoft has taken notice. The American tech hulk currently launched 100X100X100, a module directed during business-to-business SaaS startups.

Microsoft pronounced Monday that 100X100X100 will move together 100 companies and 100 early and enlargement startups. Each committed association will spend $100,000 over a march of 18 months.

“This beginning will assistance build scale and emanate extraordinary opportunities for startups. Businesses can now fast-track their digital journeys by easy adoption of enterprise-grade solutions,” pronounced Anant Maheshwari, President of Microsoft India, in a statement.

Each startup participating in a module will also have entrance to impending business during Microsoft attention and patron events. Participants also get entrance to Microsoft’s record platform, and superintendence in excellent tuning their business and enlargement models.

Microsoft is not a new face in India’s startup ecosystem. The association runs Microsoft for Startups that allows early theatre B2B startups to use a company’s Azure marketplace and craving sales team. Early final year, a association also stretched M12, a corporate try fund, to India.

The company’s tellurian rivals Google and Amazon are also actively assisting startups in India, sponsoring large events and bandying out a operation of goodies including thousands of dollars of credit to use their cloud platforms.

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The thought is simple: If a bets work, these startups are already a patron and their solutions could be profitable to several tens of thousands of other customers. And it’s a protected time to make these bets.

In new years, scores of startups have emerged in India to build SaaS program following a success of firms such as Freshworks, valued during $3.5 billion, and CleverTap. Since SaaS startups are not building hardware, or disbursing loans, they mostly have a best distinction margin.

Shekhar Kirani, a partner during Accel, told TechCrunch in a new talk that his biggest disappointment was not saying many some-more entrepreneurs build SaaS services. “Anyone with some coding skills and a inexpensive laptop can build a use and sell to a world,” he said.

At a new SaaS focused event, Godard Abel, arch executive of business marketplace G2, pronounced that India was already among a tip 5 nations for active participations for growth of new business services.

As for Microsoft, design several some-more announcements this week as a arch executive, Satya Nadella, appears during company’s flagship discussion in a nation currently and tomorrow.

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