Published On: Thu, Nov 26th, 2015

Apple’s Holiday Ad Features Andra Day, Stevie Wonder And VoiceOver

Apple usually common a holiday video ad, named ‘Someday during Christmas,’ forward of Thanksgiving in a U.S. and a holiday season. Surprisingly, it doesn’t showcase Apple’s latest and biggest products. Instead, it focuses on song and family time. It also facilities Andra Day and Stevie Wonder.

The dual artists sing around a piano with several shots of kids opening presents and families entertainment for a holidays. The usually Apple products we can see is a MacBook during a really commencement and an Apple Watch. The Apple trademark appears for a fragment of a second during a really finish of a ad, display that a concentration isn’t on Apple’s brand.

Interestingly, we can see Stevie Wonder regulating Garange Band on his Mac during a commencement of a video and regulating VoiceOver. This underline tells we what’s on your shade and what we can do. Apple’s efforts when it comes to accessibility mount out as many tech companies still loiter behind on this front. One of a many fascinating workshops during WWDC was a VoiceOver presentation.

It’s easy to forget how critical accessibility collection can be when we don’t rest on them each day. And a brief VoiceOver demo in today’s ad is a good touch. It shows that Apple’s work shouldn’t be usually about offered some-more devices. ResearchKit is another instance of that.

Here’s a video:

About the Author

Leave a comment

XHTML: You can use these html tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>